Frank Scura ASEC ASR 09-07-07.jpg
© 2007 Lat34.com
Frank Scura, founder of the Action Sports Environmental Coalition (ASEC) is stoked as ASR begins on September 7, 2007. Photo taken in the ASEC "Green Room" at ASR.
http://www.lat34.com/galleries/asr_september_2007_-/frank_scura_asec_asr
Brian Deegan ASR 09-07-07.jpg
© 2007 Lat34.com
Brian Deegan at the Metal Mulisha booth.
http://www.lat34.com/galleries/asr_september_2007_-/brian_deegan_asr_09-07-07.jpg
Plan B ASR 09-07-07 b.jpg
© 2007 Lat34.com
Plan B's wall of decks at the ASR trade show in San Diego, CA in Sept. 2007.
http://www.lat34.com/galleries/asr_september_2007_-/plan_b_asr_09-07-07_b.jpg
Sunset Swim ASR 09-07-07 b.jpg
© 2007 Lat34.com
Buyers check out the wares on at the Sunset Swim booth.
http://www.lat34.com/galleries/asr_september_2007_-/sunset_swim_asr_09-07-07
Ronnie Faisst ASR 09-07-07.jpg
© 2007 Lat34.com
Metal Mulisha rider Ronnie Faisst takes time between autographs to say hello to Lat34.
http://www.lat34.com/galleries/asr_september_2007_-/ronnie_faisst_asr_09-07-07.jpg
Body Glove ASR 09-07-07 a.jpg
© 2007 Lat34.com
A mini runway at the Body Glove booth.
http://www.lat34.com/galleries/asr_september_2007_-/body_glove_asr_09-07-07
Jereme Rogers ASR 09-07-07.jpg
© 2007 Lat34.com
Jereme Rogers was on hand for a Plan B signing.
http://www.lat34.com/galleries/asr_september_2007_-/jereme_rogers_asr_09-07-07.jpg
Ryan Sheckler ASR 09-07-07.jpg
© 2007 Lat34.com
Ryan Sheckler attends a signing at the Plan B booth with other skaters.
http://www.lat34.com/galleries/asr_september_2007_-/ryan_sheckler_asr_09-07-07.jpg
Body Glove ASR 09-07-07 b.jpg
© 2007 Lat34.com
Models show off Body Glove swimwear at the ASR Tradeshow in San Diego, Sept. 2007.
http://www.lat34.com/galleries/asr_september_2007_-/body_glove_asr_09-07-07_2
Ryan Gallant ASR 09-07-07.jpg
© 2007 Lat34.com
Ryan Gallant attends a signing at the Plan B booth with other skaters.
http://www.lat34.com/galleries/asr_september_2007_-/ryan_gallant_asr_09-07-07.jpg
P-Rod 09-07-07.jpg
© 2007 Lat34.com
Paul Rodriguez Jr. -- P-Rod -- during the Plan B signing.
http://www.lat34.com/galleries/asr_september_2007_-/p-rod_09-07-07.jpg
Beer Garden ASR 09-07-07.jpg
© 2007 Lat34.com
The beer garden put on by DVS was one of the hits of ASR with a line out the door most of the day.
http://www.lat34.com/galleries/asr_september_2007_-/beer_garden_asr_09-07-07.jpg
Cover Style ASR 09-07-07.jpg
© 2007 Lat34.com
Buyers get a private showing in the Cover Style booth.
http://www.lat34.com/galleries/asr_september_2007_-/cover_style_asr_09-07-07.jpg
Chris Haslam ASR 09-07-07.jpg
© 2007 Lat34.com
Chris Haslam loves his reading material...
http://www.lat34.com/galleries/asr_september_2007_-/chris_haslam_asr_09-07-07.jpg
Rob Machado ASR 09-07-07.jpg
© 2007 Lat34.com
Pro surfer Rob Machado was a wanted man -- here pictured at the Dakine booth.
http://www.lat34.com/galleries/asr_september_2007_-/rob_machado_asr_09-07-07.jpg
Rogers Sheckler ASR 09-07-07.jpg
© 2007 Lat34.com
Ryan Sheckler checks out Jereme Rogers' bling at the Plan B signing.
http://www.lat34.com/galleries/asr_september_2007_-/rogers_sheckler_asr_09-07-07.jpg
Sunset Swim ASR 09-07-07 a.jpg
© 2007 Lat34.com
One of the models in front of the Sunset Swim booth...
http://www.lat34.com/galleries/asr_september_2007_-/sunset_swim_asr_09-07-07_2
Plan B ASR 09-07-07 a.jpg
© 2007 Lat34.com
The Plan B booth.
http://www.lat34.com/galleries/asr_september_2007_-/plan_b_asr_09-07-07_a.jpg
03_PRod_ASR 090707.jpg
© 2007 Lat34.com
P-Rod outside the convention center after his Plan B signing.
http://www.lat34.com/galleries/asr_september_2007_-/03_prod_asr_090707.jpg
01_BryanJohnston_ASR 090707.jpg
© 2007 Lat34.com
Bryan Johnston, VP Marketing; Burton, Burlington, VT at the Burton-Anon booth at ASR in San Diego, CA. Friday, September 7, 2007.
http://www.lat34.com/galleries/asr_september_2007_-/01_bryanjohnston_asr
05_Steph Hauser_Jay Kuerth ASR 090707.jpg
© 2007 Lat34.com
Steph Hauser, North American Sales; Burlington-Red-Anon and Jay Kuerth, Retail for Burton. Both from Burton in Burlington, VT.
http://www.lat34.com/galleries/asr_september_2007_-/05_steph_hauser_jay_kuerth
02_IssaSawbini_ASR 090707.jpg
© 2007 Lat34.com
Issa Sawbini after his ASR panel, Friday evening, September 7, 2007. Sawbini is a Partner at Fuse Marketing which is also located in the cool city of Burlington, VT.
http://www.lat34.com/galleries/asr_september_2007_-/02_issasawbini_asr_090707.jpg
06_EkiahPicket_ JDacekASR 090707.jpg
© 2007 Lat34.com
Ekiah Picket, Marketing and J Dacek, Retail Designer, both at ASR from Burlington, Burlington, VT.
http://www.lat34.com/galleries/asr_september_2007_-/06_ekiahpicket_jdacekasr
ASEC ASR 09-07-07.jpg
© 2007 Lat34.com
Inside the ASEC "Green Room".
http://www.lat34.com/galleries/asr_september_2007_-/asec_asr_09-07-07.jpg
Quiksilver ASEC ASR 09-07-07.jpg
© 2007 Lat34.com
Quiksilver's exhibit in the "Green Room" put on by the ASEC.
http://www.lat34.com/galleries/asr_september_2007_-/quiksilver_asec_asr_09-07-07.jpg
Booths ASEC ASR 09-07-07.jpg
© 2007 Lat34.com
Inside the ASEC "Green Room" there was plenty to drink...
http://www.lat34.com/galleries/asr_september_2007_-/booths_asec_asr_09-07-07.jpg
Simple ASEC ASR 09-07-07.jpg
© 2007 Lat34.com
Simple's exhibit in the "Green Room" put on by the ASEC.
http://www.lat34.com/galleries/asr_september_2007_-/simple_asec_asr_09-07-07.jpg
Keep A-Breast ASR 09-07-07.jpg
© 2007 Lat34.com
Shaney jo Darden, co-founder/executive director of Keep-a-Breast, with volunteer Devora Maximova. KAB had a booth in the ASEC "Green Room".
http://www.lat34.com/galleries/asr_september_2007_-/keep_a-breast_asr_09-07-07.jpg
Quiksilver ASR 09-07-07.jpg
© 2007 Lat34.com
The Quiksilver booth was crowded all day.
http://www.lat34.com/galleries/asr_september_2007_-/quiksilver_asr_09-07-07.jpg
Volcom ASR 09-07-07 a.jpg
© 2007 Lat34.com
The theme of the show for Volcom was cheesy '80s hair metal rock bands. Even CEO Richard Wolcott (unfortunately not pictured here) got into the fun...
http://www.lat34.com/galleries/asr_september_2007_-/volcom_asr_09-07-07_a.jpg
American Apparel ASR 09-07-07.jpg
© 2007 Lat34.com
The American Apparel booth.
http://www.lat34.com/galleries/asr_september_2007_-/american_apparel_asr
Comets ASEC ASR 09-07-07.jpg
© 2007 Lat34.com
Patrick Govang, president of e2e Materials, holds up an environmentally-conscious deck that will be used by Comet Skateboards. The exhibit was part of the ASEC "Green Room".
http://www.lat34.com/galleries/asr_september_2007_-/comets_asec_asr_09-07-07.jpg
Globe ASR 09-07-07.jpg
© 2007 Lat34.com
The Globe booth.
http://www.lat34.com/galleries/asr_september_2007_-/globe_asr_09-07-07.jpg
Lost ASR 09-07-07.jpg
© 2007 Lat34.com
Everywhere you looked, there were Lost boards...
http://www.lat34.com/galleries/asr_september_2007_-/lost_asr_09-07-07.jpg
Skull Candy ASR 09-07-07.jpg
© 2007 Lat34.com
The Skull Candy booth -- the tunes were rockin'
http://www.lat34.com/galleries/asr_september_2007_-/skull_candy_asr_09-07-07.jpg
Vans ASR 09-07-07.jpg
© 2007 Lat34.com
The Vans booth -- shoes, shoes and more shoes.
http://www.lat34.com/galleries/asr_september_2007_-/vans_asr_09-07-07.jpg
Create-a-Skate ASR 09-07-07.jpg
© 2007 Lat34.com
The Create-A-Skate booth allowed kids to cut their own decks. Founder/President Paul Schmitt was on hand to help.
http://www.lat34.com/galleries/asr_september_2007_-/create-a-skate_asr_09-07-07.jpg
New Era ASR 09-07-07.jpg
© 2007 Lat34.com
New Era had EA's Skate set up to try out...
http://www.lat34.com/galleries/asr_september_2007_-/new_era_asr_09-07-07.jpg
NHS ASR 09-07-07.jpg
© 2007 Lat34.com
NHS booth.
http://www.lat34.com/galleries/asr_september_2007_-/nhs_asr_09-07-07.jpg
Oakley ASR 09-07-07.jpg
© 2007 Lat34.com
Oakley's huge booth...
http://www.lat34.com/galleries/asr_september_2007_-/oakley_asr_09-07-07.jpg
Famous Stars ASR 09-07-07.jpg
© 2007 Lat34.com
There was a crazy show at the Famous Stars booth...
http://www.lat34.com/galleries/asr_september_2007_-/famous_stars_asr_09-07-07.jpg
Freestyle ASR 09-07-07.jpg
© 2007 Lat34.com
The band Tomorrow's Bad Seeds performs at the Freestyle booth.
http://www.lat34.com/galleries/asr_september_2007_-/freestyle_asr_09-07-07.jpg
Boost Mobile ASR 09-07-07.jpg
© 2007 Lat34.com
Boost mobile booths were omnipresent on the ASR floor.
http://www.lat34.com/galleries/asr_september_2007_-/boost_mobile_asr_09-07-07.jpg
Vert Ramp ASR 09-07-07.jpg
© 2007 Lat34.com
There were plenty of places to try out gear, including this halfpipe and a number of street courses...
http://www.lat34.com/galleries/asr_september_2007_-/vert_ramp_asr_09-07-07.jpg
Runway 09-07-07 b.jpg
© 2007 Lat34.com
A runway show cosponsored by FOAM magazine...
http://www.lat34.com/galleries/asr_september_2007_-/runway_09-07-07_b.jpg
Runway 09-07-07 a.jpg
© 2007 Lat34.com
A runway show cosponsored by FOAM magazine...
http://www.lat34.com/galleries/asr_september_2007_-/runway_09-07-07_a.jpg
Electric Visual ASR 09-07-07.jpg
© 2007 Lat34.com
Sunglass maker Electric Visual went the "Clockwork Orange" route in its booth.
http://www.lat34.com/galleries/asr_september_2007_-/electric_visual_asr_09-07-07.jpg
Center ASR 09-07-07.jpg
© 2007 Lat34.com
A few minutes before opening -- this convention center hallway awaits thousands of ASR attendees...
http://www.lat34.com/galleries/asr_september_2007_-/center_asr_09-07-07.jpg
Lost ASR 09-07-07 a.jpg
© 2007 Lat34.com
Aviso Surfboards in the Board Shapers Pavilion.
http://www.lat34.com/galleries/asr_september_2007_-/lost_asr_09-07-07_a.jpg
Roxy ASR 09-07-07.jpg
© 2007 Lat34.com
The Roxy Booth.
http://www.lat34.com/galleries/asr_september_2007_-/roxy_asr_09-07-07.jpg
Black Flys ASR 09-07-07.jpg
© 2007 Lat34.com
A wall of Black Flys...
http://www.lat34.com/galleries/asr_september_2007_-/black_flys_asr_09-07-07.jpg
Element ASR 09-07-07.jpg
© 2007 Lat34.com
The Element booth.
http://www.lat34.com/galleries/asr_september_2007_-/element_asr_09-07-07.jpg
